Answer engine optimisation (AEO) in Australia
Get your business recommended when Australians ask AI.
More customers now ask ChatGPT, Google AI Overviews or Perplexity which business to use, and get an answer naming two or three companies instead of a list of links. Answer engine optimisation (AEO) is the work of making sure your business is one of the companies named, with the right details. VareonHQ is an AEO agency based in Brisbane working with businesses across Australia.
What AI assistants look at when they recommend an Australian business
An AI assistant can only recommend a business it can find and trust. It draws on your website, your Google Business Profile, Australian directories and review sites, and what other sites say about you. If those sources disagree about what you do or where you work, or your website never states it plainly, you are easy to leave out.
Our work starts by asking the assistants the questions your customers ask, such as "who is the best bookkeeper in Parramatta" or "which builders in Perth do knock-down rebuilds", on more than one day, and recording who gets named. Then we fix the reasons you are missing: clear answers on your own pages, structured data, consistent listings on the Australian directories that matter for your industry, and content that answers the questions customers ask before they buy.
We work with Australian businesses remotely, and visit in person across South East Queensland.
What AEO work covers
An AI visibility check
Real customer questions asked in ChatGPT, Google AI Overviews and Perplexity, with a record of who is named each time.
Clear answers on your site
Service, pricing and FAQ content written so both people and AI assistants can quote it accurately.
Structured data
Schema for your business, services, locations and FAQs, so your details can be read reliably.
Consistent sources
Your Business Profile and Australian directory listings matched, so every source tells the same story.
What you get
Every project is priced on its scope, with a fixed quote after a free 30-minute call, before any work starts.
AI & Search Visibility Audit
$950
Foundation setup
Monthly SEO & AEO
Free guide
Is your website quietly losing you enquiries?
A free guide to the seven reasons small business websites don't bring in work, with a two-minute check and a practical fix for each. What's inside
AEO questions from Australian businesses
What is answer engine optimisation (AEO)?
AEO is the work of getting your business named, with accurate details, when people ask AI assistants such as ChatGPT, Google AI Overviews and Perplexity for a recommendation or an answer. It builds on SEO but focuses on clear, quotable answers and consistent information across the sources AI assistants use.
How is AEO different from SEO?
SEO aims to rank your pages in a list of search results. AEO aims to get your business mentioned inside the answer itself. The foundations overlap, such as a fast, clear website and a complete Google Business Profile, so we usually do both together.
How much does AEO cost?
Our AI & Search Visibility Audit is $950 and shows where you are mentioned today and who is recommended instead. Setup and monthly programmes are quoted on what the audit finds.
Do you work with businesses outside Brisbane?
Yes. We are based in Brisbane and work with businesses across Australia by video call. We visit in person across South East Queensland.
Can you guarantee ChatGPT will recommend us?
No. AI answers change from day to day and nobody controls them. We check the same questions each month, so you can see how often your business is mentioned and whether that is improving.
Enquire
Ask us about AEO for your business.
Tell us what you are working on and what you need. An outline is enough to start. We reply within one business day.
Prefer email? hello@vareonhq.com